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PPC (Pay Per Click) & Google Ads training institute in Bangalore

We are a leading PPC (Pay Per Click) & Google Ads training institute in Bangalore, India with 100% placement Support. We provide both online and offline classes for Google Adwords and PPC. Know more about Google Ads and apply for our course here .

Placements

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Placement Rate

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Lakhs Avg. CTC

Why Choose Us

Indras Academy offers industry-aligned courses, expert trainers, and a proven track record of 95% placements.

8.6 LPA

5.6 LPA

10.2 LPA

7.6 LPA

5.6 LPA

7.6 LPA

5.6 LPA

6.8 LPA

8.6 LPA

5.6 LPA

10.2 LPA

7.6 LPA

5.6 LPA

7.6 LPA

5.6 LPA

6.8 LPA

Student Placements

Unlock career opportunities with our dedicated placement support.

Next Gen AI powered tools

Tools You’ll Master in Our Digital Marketing Program

Exclusive Premium Bonuses at Indras Academy

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Pay Per Click ( PPC ) Syllabus

Module
Introduction to Google ads

Topics:

Module
Creating and Setting up our First Google ads Account

Topics:

Module
Setting up our First Google ads Search Campaign

Topics:

Creating your Search Campaign
Understanding Network Settings
Understanding Location Targeting
Configuring Location Targeting in Google Ads
Understanding Advanced Location Options
Setting and Configuring Languages
Setting Your Daily Budget and Understanding How Daily Budgets Work in Google Ads
Setting your Bids
Setting your Bids
Understanding Ad Rotation Settings
GCLID Concept
Campaign url option

Module
Structuring your Ad Groups like a Professional

Topics:

Module
Advanced keyword Research Techniques

Topics:

Researching Your keywords
How Keywords Work
Tools to help with Keyword ideas
Using Google Keyword Planner for Ideas
How To Find Keywords To Target - SEMRush
How To Add Match Types To Your Keywords Like A Pro
The Importance Of Negative Keywords & How To Add Them To Your Account

Module
How to Write Killer Ads

Topics:

Module
Advanced Advertising Tracking

Topics:

What is Conversion Tracking
Setting up Conversion Tracking
Generating And Installing Your Conversion Tracking Tag
Connecting Google Analytics
Setting Up Conversion Tracking For Form Submissions, Phone Calls, App Installations, and Purchases etc.
Reviewing conversion Data

Module
Setting up google ads billing

Topics:

Module
Monitoring Your Advertisements

Topics:

Module
Bidding Strategies

Topics:

Module
Key Optimization Strategies

Topics:

How to Audit a Google Ads Account
Key Optimization Tips
Understanding Quality Score
The 4 Components That Make Up Quality Score
Understanding Ad Rank and How It Is Cal
How Google Determines How Much You Pay Per Click
Action Insights
Setting up Campaign Experiments
Dynamic Keyword Insertion
Adding Ad Extensions
Applying Automated Rules

Module
Remarketing

Topics:

How To Create And Add Your Remarketing Tag
Creating Your First Remarketing Audience
Configuring Your Remarketing Campaign Settings
Step by Step Guide to Create your Remarketing Campaign
Remarketing Lists for Search Ads (RLSA) & IF Statements
Customer Match (Email Retargeting)
Dynamic Remarketing

Module
Seeing up Google Shopping Campaigns

Topics:

Difference between Google Ads and Merchant Center
Google Merchant Account Setup
Creating your first data feed
Link Google merchants center and Google Ads
Standard shopping Campaign
Smart Shopping Campaign
Product groups in Smart campaign
Creating Subdivisions
How to Optimize a Shopping Campaign
Add a negative keywords to your shopping campaign

Module
Get Started with Google Display Network

Topics:

Difference between Display Advertising and Search Advertising
Different Objectives and Goals Of Google Display Advertising
Smart Display Ads
Standard Display Ads
Gmail Ads Campaign
Creating Ad Group And Ads For Your Google Display Campaign
Bidding Strategies For GDN Campaigns
CPM & vCPM
Frequency Capping
Creating Responsive Display Ad
Uploading Banner Ads On Google
Understanding Google Ads Audiences
Understanding Content Targeting On Google Display Network
GDN Targeting By Topic
GDN Banner Sizes & Other Things to Consider
Target Life Events, Life Events, Placement, Placement, Affinity & In Market Audience
Display Ads Optimization Tips

Module
Running Video Ads Youtube

Topics:

Create YouTube Ads
Linking YouTube Channel to your Google Ads Account
How to choose a video to Promote from your YouTube Channel
Creating In-stream YouTube Ad
Creating a Video Discovery Ad
Bumper Ad Campaign Creation
Outstream Ad Campaign Creation
15 Sec Non- Skippable Ad Creaation
Ad Sequence Campaign Creation
Audience Targeting

Module
App Campaigns

Topics:

Creating Universal App Campaign
Define Your App Campaign Goal
Measure What Matters in App Campaigns
Finding your App on Google Play Store
Text Ideas for App Campaign
Adding Videos, Images and HTML5 for App Campaign
Bid Strategy for App Campaign
Targeting and Excluding Locations
Understand Your App Campaign Results
Optimizations of Bidding and Budget

Module
Smart Campaign

Topics:

Module
Discovery

Topics:

Module
Local Campaigns

Topics:

Module
Competitor Research Tools

Topics:

Module
Meta Ads

Topics:

Mastering the Facebook Algorithm
Facebook Insights Reports
How to Create Facebook Ads
View Your Advertising Data
Tips for writing a great ad
Improve the performance of your ads
How to Scale Facebook Ads
Live Streaming for building brand
Instagram Ads & Campaigns
Creating your First Instagram Ad

Module
LinkedIn Ads

Topics:

Introduction LinkedIn Marketing
Types of LinkedIn Profiles
Learning Sales Navigator
LinkedIn Profile Optimization to Build your Brand
Setting up your LinkedIn Page
Exploring LinkedIn page Analytics Sections
Advertising on LinkedIn
Define your Account Structure
Creating Text ads, Dynamic Ads, Sponsored
Messaging, Video Ads, Lead Generation ads and more
Bidding and Budgeting Strategy
Retargeting Strategy
Setup Retargeting
Measuring Results

Module
YouTube Ads

Topics:

YouTube SEO
YouTube competitor analysis
YouTube analytics tool
Content Strategy
What makes good content?
How long should videos be?
Viral video vs building an audience
How often you should release a video?
Develop a release strategy
How to write a strong title
How to write a good description
How to work with end screens
How to Create YouTube Ads

Module
Tag Manager

Topics:

Introduction to Google Tag Manager
What is Google Tag Manager?
Google Tag Manager Installation Guide
Google Tag Manager (GTM) Interface Overview
Admin Panel Overview
Workspace Panel Overview
Publish a Tag with Google Tag Manager
Auto-Event Tracking with Google Tag Manager
Conversion Tracking with Google Tag Manager
Implementing Google Analytics Tags
The Best Google Tag Manager Resource

Module
Google Analytics

Topics:

Module
Pinterest Ads

Topics:

Explosive Pinterest Account Growth
Drastically increase Pinterest Monthly Viewers
Optimize your Pinterest account to help your
business get found in the big search engines like Google, Bing and Yahoo
See if there areLearn how to use keywords to increase Pinterest any usability issues on the mobile version of your website
traffic to your website(s) to increase leads, and ultimately, sales!

Industry Recognized Certification From Indras Academy

Upcoming Batch

We provide flexible batch timings to all our students.

WEEKDAY

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Affordable PPC Course Fees in Bangalore

We believe that our Pay-Per-Click course fees are competitive and affordable, while still providing the highest quality training and support.

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Live Virtual

Instructor Led Live Online

₹19,000

₹14000

Classroom

In-Person Classroom Training

₹19,000

₹15000

Your Journey to Success in Pay-Per-Click

There are numerous careers available in Pay-Per-Click for students and professionals from all backgrounds from creative to technical.

Covered Tools

Tools You’ll Master in Our Digital Marketing Program

Next Gen AI powered tools

Tools You’ll Master in Our Digital Marketing Program

Upcoming Batch Details

We provide flexible batch timings to all our students. if this schedule does’t match feel free to contact us we will try to schedule appropriate timings based on your flexible timings.

WEEKDAY

About Indra Sena

I am Indra Sena Nandyala, founder of Indras Academy, Bangalore’s leading digital marketing training institute since 2014. With over 10 years of experience as a digital marketing trainer, I have helped 10,000+ students secure dream jobs and trained hundreds of business owners to grow their businesses using digital marketing.

Indras Academy is partnered with 500+ companies, ensuring excellent placement opportunities. My journey includes working as a digital marketer with top companies like TCS and Necun, shaping my expertise to deliver industry-relevant training. Join us to transform your career or business with cutting-edge digital marketing skills!

Build Your Portfolio with 14+ Job-Oriented Certifications

When you complete our digital marketing course, you will receive guidance and support to prepare for these certifications. Our experienced instructors will provide you with the knowledge and skills you need to pass these exams and earn your certifications.

Google Analytics4

Google Ads

Meta Ads

SEMrush

Who Should Enroll in this Course?

There are numerous careers available in Pay-Per-Click for students and professionals from all backgrounds from creative to technical.

Student Placements

There are numerous careers available in Digital Marketing for students and professionals from all backgrounds from creative to technical.

Indras Academy Courses

Our academy offers a mix of practical workshops, virtual classrooms, and project-based learning.

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FAQ’s

Learn from expert trainers in a state-of-the-art environment with personalized attention,

How can I become a pro PPC expert?

Indra’s Academy offers online as well as offline classes which covers bidding methods, ranking algorithms, performance measurement, multiple advertising platforms, lead generation techniques, paid ads for social media platforms, and search engine marketing.

Is PPC really in demand?

Yes! PPC allows businesses to gain an immense amount of leads at superfast speed. With every upgrade in Google AdWords, the complexity and competition is increasing. That is the reason companies are looking for young talented PPC experts to manage their paid ad campaigns and bring up more leads.

What are the eligibility criteria for an PPC course?

Anyone who has done Diploma, Graduation, and Masters can enroll for the course. Since the course involves a tiny amount of technical knowledge, even if you are from a non-technical background, you can always start a career in PPC.

What is the average salary of an PPC Executive?

Indra’s Academy is a reputed and renowned PPC training centre in Bangalore. Any candidate who has a certificate from Indra’s Academy has a bright future in reputed companies with a range of packages- 4.5 LPA to 6 LPA. Depending on the individual skill sets and understanding, candidates get paid. A small duration course can give a package of upto 4.5 LPA.

Do I get a job after doing this course?

Yes, definitely. PPC Course by Indra’s Academy has more pressure on practical knowledge since the profile requires hands on crucial challenges. Businesses are having multiple opportunities for PPC experts all over India as well as other countries.

What is PPC Course?

The Advanced PPC Training Course will transform you into an industry-ready paid marketing professional. Featuring a clear learning path designed by industry experts, this PPC certification course will fast-track your Digital Marketing career with hands-on experience in managing paid marketing initiatives.

Does PPC involve coding?

No. Pay per click involves a lot of technicalities and deep understanding of adword tools. But it doesn’t require any coding knowledge. Any non technical candidate can easily learn PPC and become an expert in very less time.

What are the job roles of a PPC specialist?

Creating ad groups and ad campaigns
Launching PPC campaigns
Brainstorming strategies for effective PPC campaigns
Strategizing PPC budget effectively
Tracking KPIs
Accessing latest analytical tools to generate reports

Can I enroll for an online course?

Yes! Indra’s Academy is now offering online courses for students who cannot enroll for offline classes due to pandemic and also to offer excellent training for students all over the globe. Students from any part of the world can enroll for courses at Indra’s Academy.

Do I get job assistance at Indra's Academy?

As mentioned earlier, Indra’s Academy not only offers excellent coaching to students but also makes sure each candidate gets equal opportunity to interview in well-known organizations. We deliver 100% job assistance with a minimum of 30 interviews.

What does the course cover?

The PPC Course covers
Psychology of search
Buying funnel
Understanding keywords and keyword match types
Keyword research
Compelling ad copy
Advanced ad feature
Ad testing and reporting

Is PPC in demand?

If you are looking for an area you can consider in digital marketing, PPC (Pay Per Click) advertising could be an exciting place to start. PPC marketing specialists are in hot demand right now.

Get Course Info

Get in touch for any questions or support—we’re just a message away!

Success Stories

Be inspired by the accomplishments of our students who turned their passion into successful careers.

Indras Academy is one of the best seo training institute in bangalore. Good structured training program. The trainers are experienced, friendly and very helpful. The training was very interactive and thorough. I am very much satisfied with the training and the faculty

Indras Academy is one of the few seo training institute in bangalore that gives 100% job assistance, Learn From Live Projects, Most effective SEO strategies. They have trained many students and got 100% job assistance. I would highly recommend Indras Academy anyone to learn SEO

I am thankful to the Indras Academy for the amazing course they provided from the basics to advanced SEO. I had the privilege of studying with them and my experience with them was an absolute positive one. I would recommend them to anyone who is looking to learn SEO

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PPC (Pay Per Click) & Google Ads training institute in Bangalore

Why Choose Us

Why Choose Us

Certifications

Live Projects

Placement Support

Mock interviews

Guaranteed Interview Calls

Resume build up session

Student Placements

3-16 LPA

10000+

500+

₹16 LPA

Next Gen AI powered tools

Exclusive Premium Bonuses at Indras Academy

₹12000

₹4500

₹4000

₹8000

₹7000

₹6000

Pay Per Click ( PPC ) Syllabus

2 Live Sessions

1 Assessment

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2 Live Sessions

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2 Live Sessions

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2 Live Sessions

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2 Live Sessions

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2 Live Sessions

1 Assessment

2 Live Sessions

1 Assessment

2 Live Sessions

1 Assessment

2 Live Sessions

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2 Live Sessions

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2 Live Sessions

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2 Live Sessions

1 Assessment

2 Live Sessions

1 Assessment

2 Live Sessions

1 Assessment

2 Live Sessions

1 Assessment

2 Live Sessions

1 Assessment

2 Live Sessions

1 Assessment

Industry Recognized Certification From Indras Academy

Course Completion

Internship Certificate

Upcoming Batch

WEEKDAY