Google Ads
- Handling 5 different clients Google Ad accounts with the budget of 5 Million Rupees per Month.
- Perform daily account management activities like monitoring keyword bids, account daily and monthly budget caps, impression share, quality score, cpl, cpa and roas and other important account metrics.
- Creating new Search, Display, Remarketing and Dynamic Remarketing campaigns, Ad groups and ad copies based on the services/products that are available in website.
- Creating, Managing and Implementing Conversion actions by using Google Tag Manager (GTM).
- Generated 45000+ Leads for an Educational website, 4 Years of its launch.
Search Engine Optimization (SEO)
- Top 100 s of keywords ranking in Google for consistent six months without using any paid media.
- Implemented first SEO driven organic strategy which boosted site visits by 500% in 6 months while increasing total sales by 55%.
- Research and analyse competitor onsite and offsite seo strategies for better insights to determine the right keywords that drive targeted organic traffic.
- Effectively used SEO Tools like SEO Powersuite, ahrefs, Answerthepublic etc. Identify and resolve technical issues.
- Creating High quality backlinks on international websites using ethical SEO techniques.
- Upto date with the latest trends and best practices in SEO.
Social Media Marketing
- Managed social media accounts and increased social media following and clicks by 100%.
- Creating and managing Social media campaigns across Facebook and Instagram.
- Managed developed a social media strategy to increase the following of the company.